Amirah Kassem (born on January 8) is a baker in New York City. She is best known as the owner and founder of Flour Shop, which she founded in 2012. Kassem specializes in sculpting custom cakes without the use of fondant. Kassem is also known for her “Explosion Cake,” and her Cara the Unicorn Explosion Cake was featured as Instagram’s most memorable trend of 2017.
Amirah Kassem began her career in fashion while attending FIDM. She started out working for 7 For All Mankind and Fred Segal. Eventually Kassem moved her way into high fashion through experiences at Interview Magazine and Karl Templer. She then moved to NYC, where she worked alongside Johan Lindeberg in the launch of BLKDNM.